Description
Coordinates with: Faultily Deans, Vice Presidents, Council Coordinating Officer, Academic Board Coordinating Officer, ELMB Coordinating Officer, Staff Coordinating Officer, Students Coordinating Officer, IUE Chaplain, Principal Legal Officer and Events Coordinator.
The Director ensures the quality and consistency of and adherence to the University's brand and strategic plan when developing and overseeing marketing and public relations initiatives. To direct participates in the development of materials for and the oversight of IUE’s Customer Relationship Management System. The director serves as the primary daily contact for brand awareness and strategy, issues management, and media relations, acts as the University spokesperson, and maintains relationships with key local, regional and national media. The success of this position ultimately depends on an ability to develop strong relationships, especially in the areas of enrolment marketing and recruitment. The director is responsible for leading the Office of University Public Relations and reports to the President.